Your monthly account review — written for you

PPC TNT's AI page produces a Claude-written executive summary, a ranked list of recommended actions, and outlier alerts on your account every month — built directly from your live integration data, not generic best-practice templates.

Open AI Insights → See the Dashboard
Monthly Performance Report
Joe's Plumbing · October 2026 · Generated 2 minutes ago
Summary
October was your strongest month of the year — call volume up 18% with closing rate holding at 45.5%, generating $48,200 of revenue against $8,420 of ad spend (P&L +$39,780, ROAS 5.7x). The 6-month trend has been steadily up since you launched dedicated landing pages in July. Two flags worth attention this month: a CPA spike on weekend "emergency" keywords, and one ad set in the Lookalike 2% audience whose CTR has collapsed.
Recommended Actions
1
Pause "drain cleaning" broad match
$230 spent · 0 conversions · 2.1% CTR — drag on overall account quality.
2
Increase bid on "emergency plumber dallas"
8/10 Quality Score · 12% CTR · top 3 conversion driver — currently bid-limited at $9.20 CPC.
3
Refresh creative on "Lookalike 2%" ad set
Frequency 4.2 · CTR collapsed from 1.8% → 0.4% over 14 days.
Alerts
⚠️
CPA spike on weekend keywords
Saturday CPA: $186 (vs $94 weekday avg). Likely cause: low-intent searches converting to non-emergency callers.
📉
Booked rate trending down
68% in Aug → 64% in Sep → 61% in Oct. Possible dispatcher capacity issue worth investigating.

What it produces

Three sections — every month, every workspace

Run it on demand. The output is always grounded in the same dataset that powers your Dashboard — never hallucinated, never generic.

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Plain-English Summary

How the account did this month vs last. What changed, what's trending, what to celebrate. Written for the business owner, not the PPC manager.

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Ranked Recommendations

Specific actions in priority order — pause this keyword, raise this bid, refresh this creative — each with the evidence that motivated the recommendation.

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Outlier Alerts

Anomalies in your data: CPA spikes, conversion drops, frequency runaway, Quality Score regressions. The "things you'd miss until next month" list.

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Trend Context

Every metric is positioned in its 6-month trend, so the report tells you whether something is a one-off or a pattern.

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Per-Workspace Scope

For agencies: switch into a sub-account and re-run the report. The AI is always scoped to the active workspace's data.

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On-demand & Cached

Run it any time — when budgets change, after a promo, before a client call. Cached for 24 hours so re-opening the page is instant.

Grounded in your real data — never made up

The AI page is not a chatbot writing best-practice tips from training data. It's a structured pipeline that runs on the same numbers you see in the Dashboard.

1

Pulls your real data

Calls, bookings, sold revenue, ad spend, Quality Scores, keyword-level CTRs, ad-set frequency — straight from your connected integrations.

2

Computes outliers and trends

Statistical comparison vs your own 6-month history — not generic industry averages. Spots anomalies that matter for your account specifically.

3

Hands the structured findings to Claude

Claude turns the structured findings into a plain-English summary and a ranked action list — every claim cites the underlying data point.

4

Renders in your Dashboard

The report shows up under AI in the sidebar. Read it before your monthly client call, or share it as a PDF.

Stop writing client reports by hand

Connect your integrations, sync your dashboard, then click AI in the sidebar.

Open AI Insights → Connect Integrations